How To Choose & Apply A Concealer


Choosing a makeup product is similar to choosing a skin care line. One of the essential makeup product that’s an absolutely must have in your vanity is “Concealer.”

A concealer & color corrector is a type of makeup product used to hide pimples, dark circles & other small blemishes visible on the skin. Concealer & foundation both are typically used to make skin appear more uniform in color. Concealer are heavily pigmented than the foundation. Foundation is usually applied to larger areas while concealer is used to conceal small parts or spots on your face or body.

Concealer provides extra cover to specific areas of the face that require more cover than that provided by cosmetic foundation alone. These areas are typically dark circles, under the eyes, tiny veins or redness at the sides of the nose. Concealer also offers good base for eye shadow when applied to eyelids.

When you choose right formula & shade, it really works like a magic. You need to understand what you want to hide & what you want to highlight. At the same time how to apply it, is the key!

How To Choose A Concealer Formula

The cosmetic industry offers wide range of products designed to improve the skin’s appearance along with its condition. Most of the products come in variety of forms & formulas.

Concealers are available in liquid, cream & stick form. So before you buy them, make sure what exactly you are looking for and for what specific purpose.

Liquid Concealer:

Liquid concealers are thin & runny.  They are best for normal, oily & combination skin types except dry or very dry skins. Its coverage is buildable, ranging from light to full. Liquid concealers are best for covering acne because they are at low risk of clogging pores.

 Cream Concealer:

They are best suitable for normal, dry or combination skin types. Cream concealer offers medium to full coverage. They are perfect for areas under the eyes and covering any discoloration on face. This is because they could be blended easily to conceal the marks & blemishes. As they are more thick & have creamy finish, they are likely to crease when worn for long hours. To avoid this, you should set it with pressed powder.

Stick Concealer:

Stick concealers are best for normal & dry skins. They offer medium to full coverage. For blemishes, dark spots & touchups, dry stick concealer is a good option. Stick concealers need to be blended a lot, so apply it with stippling motion with figure, brush or beauty blender.

What is a Color Corrector?

Corrector neutralizes the darkest area under eyes, allowing the concealer to both lighten and blend into your skin. Color correctors also known as neutralizers are used to correct some hard to cover discoloration caused by acne, hyper pigmentation & other such problems.  They are based on an idea, that when you want to neutralize a color, place its opposite color over it.(color wheel is extremely helpful here)

  • Yellow or peach based corrector will even out the skin tone by neutralizing the blue.
  • Orange or orange-yellow corrector can be used to hide black, blue, purple blemishes like dark circles, bruises.
  • Green corrector can help to even out ruddy complexion or cover up acne & rosacea.
  • For brown toned skin to hide blue & grey undertones, choose peach-orange based corrector.
  • You can use purple/lavender corrector to hide shallow skin complexion.

Be conservative in your application, you shouldn’t need a lot of product. Just a few pin-sized drops or swabs would suffice, especially when dealing with cream or thicker consistencies.

Blend the corrector over the areas you want to cover with figure or concealer brush.

How to choose a right Concealer shade

  • Always choose your concealer color based on what works for your skin type & concern. If you have dry skin, don’t go for matte finish concealers because they will create more dryness. If your skin is oily, then don’t go for cream concealer. Instead, opt for liquid one here. If you have blemishes, spots use a cream concealer as they can be blended well & easily to conceal them.
  • It is advisable to have two concealers in your vanity. Choose one light textured, reflecting formula to cover minor blemishes & the under eyes area and one thicker formula with good staying power for dark spots and other dark blemishes.
  • If your major concern is bluish or purplish region under eye, like dark circles, your choice should be an orange to yellow base concealer and about a shade lighter than your skin tone. If you have brownish dark circles then choose an orange or peach based concealer.
  • Green counteracts red patches on skin such as those caused by pimples, broken veins or rosacea. So you can cover-up pimples spots by just one dot of green color corrector before applying foundation.
  • If you have darker skin tone then an orange tint is best choice for you.
  • You can try out color corrector palettes available and they work like magic on those of dark spots, blemishes etc. You can try Dermacol corrector palette, NYX professional makeup concealer, ELF color correcting sticks, Bobby Brown BBU palette, based on your needs.

Right Sequence

It is always a confusing part of makeup that which is the right order of applying foundation, concealer & corrector.
Right way of creating base for your makeup is to prepare your skin by cleansing, toning & moisturizing. Then apply color corrector in small amount where it is needed. Now you can gently press foundation over it and other parts of face and neck. Remember do not rub or swipe foundation over corrector. It is important to keep in mind that color corrector should stay at its place. Don’t merge it into foundation or concealer. Now after applying foundation all over the face, you are ready for concealer application.

So the right sequence is color corrector, foundation & then Concealer.

How to apply a concealer

It doesn’t matter which type of concealer you are using, the application technique remains the same. Here are right methods to apply concealer.

Step 1:
It is very important to prep your face for makeup. You need to do cleansing, exfoliating, toning & moisturizing to get that perfect finish.

Step 2:
Look into mirror & observe the blemishes & spots you need to hide. Apply color corrector concealer first to conceal them. Let them set them for two to three minutes.

Step 3:
Apply foundation before the concealer. It provides a base to blend with concealer. If you use concealer first then foundation will remove most of it when you apply over concealer.

Step 4:
You can use a concealer brush or fingertip to dab concealer under eyes. Draw upside down triangle shape under your eyes, filled out slightly & blend it that in. To avoid obvious change in tone between skin & concealer blend properly around the edges. Make sure to apply it in inner corner of your eyes also.

Step 5:
Apply two or three dots to cover-up redness or any discoloration around nose  & blend it properly.

Step 6:
To conceal acne spots, dark spots or pigmented marks, dab concealer on top of each spots & blend outward. Always use little amount of concealer to avoid patchy look.

Step 7:
Recently, a makeup technique is in trend that is using concealer to highlight your features. To perform this role, concealer needs to be chosen one or two shades lighter than the skin tone. You can apply it on the center of your fore head         (not much, just 2/3 vertical lines), outer edge of your lips & center of chin. Blend it well using a brush or beauty blender. As you are using one or two shades lighter than skin tone it will highlight that part of your face. But here blending is the key. Blend it properly to avoid patchy look.

Step 8:
After you have covered all your blemishes, spots & concern areas, set the concealer using translucent powder or setting powder to keep it long lasting. Apply powder with big powder brush all over face & with small powder brush to reach to the inside corners of eyes.

Concealer Mistakes To Avoid

Even if you are using best concealer, sometimes we may make mistakes in applying it. I am discussing some of the common mistakes to avoid.

  • Never skip inner corners of the eyes or sides of the mouth & the redness around the nostrils to conceal.
  • Always use minimum product, because concealers are of a denser composition of foundation with more pigment to cover imperfections only.
  • Do not use matte finish concealer if you have fine lines, it will end up having creasing & flaky finish. If you have fine lines, better to buy a creamy concealer & then set it with a powder.
  • To avoid panda eyes effect, select shade which matches your skin or one or two shades lighter.
  • If you are using concealer under dark circles of eyes, always use color corrector first. Otherwise your skin will look gray & ashy under your eyes.
  • Always apply concealer before eye makeup & once you finish with foundation or BB cream. Because concealer needs to merge into foundation to reduce its powder & to get a well-blended look.
  • Always set concealer with translucent powder or loose powder for long lasting stay.


So you can say that only foundation is an instant way out to even your skin tone, but if you want to hide your blemishes like acne spots, dark circle, pigmentation marks, etc., you need something denser formula than foundation & that is ‘Concealer’. I hope this article helps you to clear your doubts about concealer & its application.



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